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Jan 13

Donald Goerke Dies

Posted by Slobokan @ 22:46 · 83 words · print

The Campbell Soup Co. executive who was behind the enduring brands SpaghettiOs and Chunky Soup has died.

Donald Goerke (GUHR'-kee) was 83. A Campbell spokesman confirmed that Goerke died of heart failure Sunday at his home in Delran in southern New Jersey.

Goerke was marketing research director of Campbell's Franco-American line in the early 1960s when his group started dreaming up pasta in shapes that would appeal to kids. He chose the o's. They were marketed with the unforgettable tagline, "Uh-oh, SpaghettiOs."

Rest In Peace, Donald.

Posted In: Obituaries

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